Dear Coach and/or Gym owner, 

I’ll keep this short and simple. 

Over the years I’ve had a lot of people inquire about becoming an affiliate under me but I was not ready. 

Anytime I take someone under my wing I see it as a big responsibility. And if I started an affiliation I wanted to make sure I could truly support them, their students and their businesses. 

Because from the time I started BJJ I noticed that

being under most affiliations means little to nothing. 

It’s basically a person you pay to come to seminars, throw around some belts and stripes and then you never see or hear from them again until the next time they come out. 

Very few affiliations regularly work to give coaching or business guidance to their affiliates. 

Now, if you have a great working relationship with your affiliation head, then great! Count yourself lucky. However, if you’re reading this page I have a hunch that you’re not exactly satisfied with yours. 

And look, I’ve been there before. 

I remember having a tight-bond with my coach as a student working up in the ranks and then in 2010 becoming the head coach of my gym and basically being on my own to make decisions about coaching, classes and business. I felt lost and was left to figure things out via trial and error. 

Now, I’ve done alright for myself. I’ve been full time in the BJJ & MMA gym business for 14 years and have helped create a booming gym with nearly 600 members. The gym supports everyone from professional MMA fighters and high level grapplers winning medals and champions to kids and your average casual grappler who wants to train.

And so with my new affiliate program, 

I’ll be offering everything that I personally would have wanted. 

Chewjitsu affiliates will receive everything from technical instruction and coaching information to improve the overall flow of their training. But just as importantly, maybe more importantly in some cases, they will receive business guidance to improve the processes in their gym and make it into a system that supports them, supports their staff and supports their students. 

I say more importantly because most coaches and gym owners in BJJ are fueled by passion. They got into the gym business game to change other people’s lives just like theirs was changed by martial arts. 

If this is you, I commend you, you’re just like I was. 

But, without a successful business your gym will become a burden on you as you’re constantly stressed about if you’ll be in business next month. And you might even have to close your doors and you’ll be unable to realize your dreams of supporting your members.

Without a strong business, at best, you’ll barely hum along making little to no money, teaching every single class, feel exhausted,overwhelmed, burnt out and have that passion for BJJ ripped out of your martial arts soul. 

It happens all the time. I’ve seen friends of mine fall into this trap. And if I’m going to run an affiliation, I’d like to help coaches and gym owners avoid it.